Communicating with Parents About Vaccines

Strategies for Addressing Parental Concerns About Vaccination

Special Report: Addressing Parental Vaccine Hesitancy

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While the number of people getting vaccinations for their children is relatively stable,1 some parents are hesitant about or refuse vaccines, or want to depart from the recommended schedule, yet patient safety and public health goals call for physicians to discuss vaccination with parents in order to facilitate wide vaccine acceptance.

In this special report, NORCAL's risk management experts identify the most helpful strategies for communicating with parents about vaccination.


  • Learn the seven major parental concerns about vaccines.


  • Understand the five parental vaccine-attitude types.

Best Practices

  • Learn appropriate communication strategies to address parental concerns about vaccines.